Are you ready to reset, rethink and recreate?

We would like to invite you to the dawn of a new business world, where we will alltogether re-discover to think and act differently at 10th International Marketing Conference on December 10-11th, 2009.

Downturns change markets for good. They shape attitudes and priorities, they shake up competitors, and they create great uncertainty and pain. The longer and deeper the downturn, the greater the impact. However markets emerge from the storm with new structures and new drivers. Future winners are those who seize the turning points to drive innovation, change the way they work, and focus on the new priorities. Their leaders have their heads up, not heads down. They provide direction through stormy waters. They combine a disciplined focus on survival, with a more imaginative approach to winning. Yes, these are challenging times to lead and manage a business, even more difficult to create and sustain profitable growth. And we can only sustain our livelihoods with new behaviours, new thinking, and a new balance.

10th. International Marketing Conference is all about a changing world. It is about resetting, rethinking and recreating everything we know.  It is about closing the gap between the world as it is and the world as it should be.

Some of our keynote speakers:

  • Magnus Lindkvist - Conference Chairman
  • Don Peppers- Founder of Peppers & Rogers Group; The world’s foremost customer-strategy consultant
  • Steve Barnett- Futurist of "Minority Report"
  • Jacek Utko- Design Director, Winner of "World’s Best Designed Newspaper award" by the Society for News Design
  • Dr. Jonas Ridderstråle- The leading European business guru, Ranked #12 in Thinkers 50
  • B. Joseph Pine- Award winning author of "Authenticity: What Consumers Really Want", "The Experience Economy: Work Is Theatre & Every Business a Stage", "Mass Customization: The New Frontier in Business Competition"
  • Jan Hofmeyr, Founder of The Conversion Model™, International Director of Innovation at Synovate
  • Sophie Romet, Managing Partner of Dragon Rouge

Sector focused sessions:

Please click here for the conference programme.*

* MCT reserves the right to revise or change the programme if necessary.